Here are free resources for the new business of self publishing, all from author/publisher Aaron Shepard of Shepard Publications and Sales Rank Express. Learn how to publish for profit with online book marketing on Amazon.com, print on demand by CreateSpace and Lightning Source Inc., and do-it-yourself book design in Microsoft Word or any other word processor or page layout program. Good luck in your publishing!
Please note: This page is provided as a courtesy to the publishing community. However, Aaron cannot offer private help to new publishers or technical assistance with Microsoft Word. Sorry!
Aiming at Amazon
POD for Profit
Dealing with the reduced availability of Lightning Source books on Amazon.com (with a strategy for maintaining profits). If you have come to this site for updates regarding Lightning Source, please read this first.
A primer on Lightning Source Inc. and its role in print on demand and self publishing.
What it means when Amazon sales don’t match Lightning Source reports.
Lightning Source, Ingram, Baker & Taylor, and the Expanded Distribution Channel.
How to improve color accuracy, contrast, and vibrancy in POD book covers and color books.
How to deal with Lightning Source’s 240% total ink limit.
How one intrepid children’s author reprinted his own picture book by self publishing with POD.
A hard look at the discrimination against print on demand by Barnes & Noble and other bookstores.
A report on the Great Amazon Counter Experiment.
How to create the shortest, simplest links to your books on Amazon.com.
Minding your manners on Amazon.com.
Do you really want to “upgrade” to a later version of Microsoft Word?
How to format a text-only document in Microsoft Word and convert it to a Kindle ebook.
Type samples from desktop publishing programs and word processors.
Older articles by Aaron.
Good books for getting into the new business of self publishing.
Info on Aaron’s own books on self publishing, Amazon, Lightning Source, and book design.
Books self-published with the help of Aaron’s book.
Self publishing, book design, print on demand, and online book marketing.
Quickly check Amazon sales ranks and more!